About us

Little smiles, big memories

After struggling with stressful moments with my own babies during outings and trips, I decided to create products that would make the lives of other parents easier. Discover our full range of multipurpose products that make your life convenient whilst prioritising your baby's comfort.

Katie Jenkins - founder at happibub.

Our secret to happiness

Our secret lies in our commitment to quality and safety. We carefully select each product to ensure it meets our high standards. By choosing happibub, you're choosing peace of mind and endless fun for your little ones.

Our mission

At happibub, our mission is to provide multi-functional products that make your lives easier and keep your baby happy. All our products are different to others on the market as we think of every possibility - so you can stay organised, travel light and focus on making big memories.